MARKETING > VISUAL MERCHANDISING
 
  Make your store work for you!

Customers buy what they can see!
Designing a retail environment in which customers can visualize how Hunter Douglas products will transform their home is critical to stimulating sales and creating a successful business. Premium products require a first-rate presentation in prominent displays. Hunter Douglas offers several high impact display options that will not only create a welcoming store environment, but will also explain the Hunter Douglas “story” quickly and easily to the customer.

The Retail Modular Display System is available to all Hunter Douglas dealers. The Showcase Display System is exclusive to Showcase Priority Dealers. Hunter Douglas Gallery Dealers can select a Traditional or Contemporary Display System. The Alustra® Collection Display is for Gallery and Showcase (storefront) Dealers only.

Hunter Douglas also offers a special line of merchandising tools for At-Home dealers, as well as a whole host of collateral support for all dealers, from brochures to signage to advertising materials. Ask your Hunter Douglas Fabrication Sales & Marketing Team for details. 


 
 
   
  6' 2-SIDED DISPLAY SYSTEM
In addition to showcasing as many product styles and options as possible, certain products must be shown in wide expanses in order to be accurately understood. All products look best in large applications, but it is the vertically-oriented products - Luminette®, Skyline™, Duette® Vertiglide™ - that must be shown in as wide a window opening as possible. Hunter Douglas has developed a new 6' wide, two-sided, freestanding display which showcases these products in their best light. The display has been designed to coordinate with any and all Hunter Douglas display systems. The product area is 72" wide x 76¾" high.
   
  TRADITIONAL GALLERY DISPLAY ENVIRONMENT
The Gallery Display Environment is our premium display system. It’s an elaborate and sophisticated system that provides consumers with the most satisfying shopping experience possible. A minimum of 425 square feet is required to create the proper environment for showcasing the entire Hunter Douglas product line. Each qualified showroom is carefully measured, custom layouts are developed and display environments are installed professionally.
   
  CONTEMPORARY GALLERY DISPLAY ENVIRONMENT
This contemporary style Gallery display system has been designed to provide an alternate choice to the same exclusive qualified dealers. In addition to the 30" and 48" wide product modules, this new system offers a 6' center module that can effectively showcase any product, but especially those that are vertically oriented. 500 square feet is required and the system is professionally measured and installed.
   
  SHOWCASE DISPLAY ENVIRONMENT
This exclusive display system, available to Showcase Priority Dealers, has five basic display modules and is as flexible as the Retail Modular Display system; however, each module is fully backlit and topped with a four-color room scene graphic. Although optional, this rich and highly attractive system helps to identify Showcase Priority Dealers as part of an exclusive alliance group. View Options.
   
  RETAIL MODULAR DISPLAY SYSTEM
Rich, dark maple finish displays have built in headers to showcase the Hunter Douglas branding, large product identification cards and can be configured into endless floor plans to suit your store. Units are 84" high, and are available in 30" and 30" freestanding back-to-back, 48", and bookcase and corner module options. View Options.
   
  3-SIDED SHUTTER DISPLAY
This attractive, space-saving system showcases the three separate shutter styles and coordinates with all other Hunter Douglas display systems. It is flexible to fit in any showroom as a freestanding display (add a spinner base, if desired) or mounted onto a wall if floor space is not available.
   
  THE ALUSTRA® COLLECTION DISPLAY
Developed specifically for The Alustra Collection to showcase Alustra’s superior product quality and unique details, this four-panel system can be used as a wall, corner or island configuration. Additional product panels may be added to ensure the complete collection is always displayed. The Alustra display is available only to Gallery and Showcase Priority Dealers.
 
 
 
 
  HD Fab Tip:
 
Visit hddesignonline.com and the DDI for more information about available Hunter Douglas displays and merchandising tools.